Customer Relationship Management
A Decade After Customer Management Systems Were Hot, Most Businesses Still Cool
Here The Henehan Company shows it really can be done. It used to be that an entrepreneur knew the name and the names of all of the children of each customer who walked through his door.  As his business grew, he might have jotted those names down in a small book he could carry in his vest pocket, just to jog his memory.  As the business expanded with more clients and employees, that notebook expanded into files that expanded into rooms of filing cabinets and forests of paper.  Finally, the art of remembering all of those clients’ names was christened...
How Much Does Your Company Really Care About Customers?
Continuous Quality Programs, Six Sigma, Customer Relationship Management and other management fashions come and go; but one organizational type that is as old as business, and continually provides competitive advantage is “paying attention to the customer.” Those “currently-in-fashion” programs increase efficiency can be helpful to the customer; but depending on orientation, they can also waste company resources....
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