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Ron Burgess to Address American Marketing Association-IE at Victoria Country Club in Riverside on September 13
Ronald L. Burgess, Principal at Burgess Management Consulting, CEO at RedFusion Media, Inc. Redlands, CA, September 1, 2010—Ron Burgess, president of Burgess...
Turn-Around Is Possible In Tough Economy
Dismal news can dampen the business spirit, but some success stories do exist. Such is the story of a dairy where the milkman still delivers milk, right to the door...
New Director Believes Healthcare Must Spread Wealth Around
Businesses in the Inland Empire are concerned about changes in Healthcare. Dr. Donald Berwick, just appointed as Director of the Centers for Medicare and Medicaid...
Marketing with the Right Numbers
In large companies, a category of products or services may be managed by an entire staff. All category related expenses, departments or SBUs (strategic business...
Marketing Differentiation-It’s Really The People
We define marketing as the (money making) activity between the customer and an organization’s assets. It is important to understand what those assets are; and...
Customers Don’t Really Tell You What They Mean
Every marketing-driven company cares about how they are meeting the needs of customers. Some have formal programs to ask and assess how they are doing in the minds...
A Decade After Customer Management Systems Were Hot, Most Businesses Still Cool
Here The Henehan Company shows it really can be done. It used to be that an entrepreneur knew the name and the names of all of the children of each customer who...
How Much Does Your Company Really Care About Customers?
(Inland Empire) – Continuous Quality Programs, Six Sigma, Customer Relationship Management and other management fashions come and go; but one organizational...
Ronald L. Burgess
Ronald L. Burgess, Principal at Burgess Management Consulting, CEO at RedFusion Media, Inc. Articles by Ronald L. Burgess Ron’s Professional & Contact...
Companies Turn Online to Manage Marketing Budgets
Series: Keeping Up in a Down Economy Companies Turn Online to Manage Marketing Budgets by Ronald L. Burgess 5/30/2009 Redlands, June 8, 2009 – A fresh study...
